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American Indian
In his influential book, The Competitive Advantage of Nations, Michael Porter states “the principal economic goal of a nation is to produce a high and rising standard of living for its citizens.” By this reasoning, then, the economic goal of a Indian Nationsis to ensure a high and rising standard of living for all its members.

“We see this as a time of change,” Smith says, “and what could be a time of opportunity. We wanted to put together a group of Indian leaders and organizational experts that could make a difference….”

Porter further suggests, “No nation can be competitive at everything. A nation’s pool of human and other resources is necessarily limited. The ideal is that these resources be deployed in the most productive uses possible.” Virtually every work on strategy begins with the tenet that you must make strategic choices because you cannot do everything for everybody.

RedWind is uniquely positioned to provide management consultation to Indian Nations, Tribal Enterprises, and American Indian owned businesses because:
 
  • We are an American Indian owned consulting firm, conceived with the intention of helping Indian people. We have a broad and deep understanding of the issues facing Indian Country today.
  • Our expertise is in the development of business strategy, and building organizations designed to implement the chosen strategy.
  • We bring tools and methodologies that can leverage for years to come.
Founding RedWind, Smith drew on his relationships with American Indian tribal leaders and put together a consulting group uniquely qualified to provide the tools and expertise that tribes need to fend off a hostile political environment and seize on economic opportunities.
 
 
Government
Government Case Study
 
Veteran's Benefits Administration, Los Angeles Regional Office

Challenge:
The Los Angeles Regional Office was one of the lowest performing VBA district offices in the country and was threatened to be closed.

Solution:
Created a clear vision, gained buy-in and support for a major culture change, completely changed the work environment and organizational structure, and created a “Visual Management” office. Redesigned processes including HR planning, recruitment, selection and assimilation, tracking and reporting, performance management, and reward systems.

Results:
In 2001, the Office received the Director of the United States Office of Personnel Management’s PILLAR (Performance Incentive Leadership Linked to Achieving Results) Award—one of only two federal agencies to receive this award. The office has received a number of additional Awards including a Reinventing Government Award. Customer: Stew Liff, Director U.S. Department of Veterans Affairs.
 
Energy/Utilities
Energy/Utilities Case Study
 
Amerada Hess Corporation

Shared Service Redesign and Enterprise-Wide System Implementation

Challenge:
The operating culture and organization model was deeply rooted in business processes more than a decade old. The organization focused on “control of business transactions”. The information systems were a quilt of computer applications developed for different organizations in multiple locations, each segment functionally based.

Solution:
RedWind partnered with a big six firm to implement antiquated enterprise-wide financial systems with SAP. RedWind’s consultants ensured change management alignment by redesigning business processes, organizational structure, decision-making, and people selection process for seven support and two core business processes.

Results:
Operating performance improved from 4th quartile to 1st quartile due to reengineering efforts. Project won the Smithsonian Award for its application of a strong change management program and very successful system implementation.
 
 
Aerospace
Aerospace Case Study
 
National Semiconductor

Challenge:
Closed its books for fiscal year 1991, showing record $161 M in the red—the worst loss in its thirty-year history. The aggregate loss since the beginning of the downslide in the mid-eighties was nearly half a billion dollars. The stock was at $3 7/8. With 40 days cash flow, the company was close to bankruptcy. The culture was cynical, defeatist, stove piped, and accountability averse.

Solution:
With a business culture deeply rooted in antiquated organizational strategy, technology, and business processes, we teamed with the new CEO to create a new strategy and implementation capability. Executives and management were engaged on a world-wide basis to accelerate ownership and execution. In parallel, each of the organizational major core processes “strategy development”, “product development”, “demand creation”, and “supply chain” were reengineered along with their enabling Human Resource and IT processes on an international basis. Goals, structures, and systems were aligned to the strategy throughout the organization. Each of the five fabrication sites were designed to maximize National’s strategy. Ultimately, all 25,000 employees participated in the global change process.

Results:
Within 10 quarters of the change process (1993), revenues grew by 30%, profits improved by 17%, shareholder equity doubled, stock price tripled, and National was named Turnaround Company of the Year. In 1994, National reported the highest earnings in its history—$264 M on $2.3 B in sales. In 1995, the company was nearly debt free. In 1996, National reestablished its position as the leader in the analog market sector. The stock rose to $28 1/8.

 
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